How do I put a product in pairing mode?

For devices which have the reset button, press and hold the button until the status light near the button begins to flash rapidly, then release the button. The status light will turn red to show that it is ready to pair. For smart bulbs, turn the power to the bulb off and back on 6 times in a row quickly. The bulb will then flash through a range of colours to show it is ready to pair.